Nir Eyal – Hooked How to Build Habit Forming Products

Nir Eyal – Hooked How to Build Habit Forming Products
English | Size: 269.70 MB
Category: CBTs

How do successful companies create products people can’t put down?
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? [Read more…]