Udemy – Facebook Advertising 2017 Facebook Ads Certification Course

Udemy – Facebook Advertising: 2017 Facebook Ads Certification Course
English | Size: 746.52 MB
Category: Business : Marketing

Get the Real-World Skills of a Facebook Ads Expert.in Just 3 Hours || 2018 Update Coming SOONBonus: Earn Your Facebook Ads 2017 Certificate // Fresh as of August 2017From Udemy’s 6x Bestselling Production Team. Say goodbye to the fluff of other online advertising courses! Now, you can “learn by doing” for a faster, more effective approach to Facebook advertising. There’s so much cool stuff with Facebook ads that most people don’t even know about. At last, you can be ahead of the Facebook game. Are you ready?Whether you’re a corporate marketer seeking to become a better Facebook ads manager, a small business owner wanting to leverage Facebook more successfully, or any other professional looking to expand your influence through Facebook advertising, this course is for you. And upon course completion, you’ll earn your Facebook Ads 2017 Certificate!Facebook Advertising – The Underutilized “Secret Weapon” of Modern Business [Read more…]

LinkedIn Advertising Bootcamp – Mike Cooch (2018)

LinkedIn Advertising Bootcamp – Mike Cooch (2018)
English | Size: 2.63 GB
Category: Business : Marketing

Why Is LinkedIn THE B2B Ad Platform ?
The Best B2B Reach Online
LinkedIn has 400M users worldwide, and it’s a community that’s 100% focused on business. That makes it the perfect environment to find B2B prospects and clients for your products and services.
Incredible Ad Targeting
The targeting in the LinkedIn ad platform is by far and away the best when it comes to B2B advertising – nothing else even comes close. Target by industry, job title, members of LinkedIn groups, location, language, demographics, and even the employees of a specific company!
Simple, But Enough Features To Do The Job
The LinkedIn ad platform is much simpler to use than the Facebook ad platform. But at the same time, it has everything you need to be successful: retargeting pixels, conversion tracking, split-testing, and a variety of different ad formats. [Read more…]

Karl Taylor – Advertising Product and Still Life Photography Secrets

Karl Taylor – Advertising Product and Still Life Photography Secrets
English | Size: 5.2 GB
Category: Tutorial

“Someimages are good but some images simply astound people.
In this my most comprehensive pro level training package yet, I’ve dedicated 15years of my Pro Studio photography secrets and knowledge into more than 10 hoursof top-level training. Each chapter reveals something that most pro’s would preferkept as a closely guarded secret, but I reveal all to help you create cutting edgeimages that knock the socks off art directors and businesses.
[Read more…]

Karl Taylor – Advertising Product and Still Life Photography Secrets

Karl Taylor – Advertising Product and Still Life Photography Secrets
English | Size: 5.2 GB
Category: Tutorial

[Read more…]

Miles Young – Ogilvy on Advertising in the Digital Age (2018)

Miles Young – Ogilvy on Advertising in the Digital Age (2018)
English | Size: 104.94 MB
Category: Business

The late David Ogilvy, founder of the Ogilvy & Mather advertising agency, maintained that the supreme purpose of advertising was to SELL THE PRODUCT. He believed in treating the propective customer with respect: "The customer is not a moron. She is your wife." [Read more…]

Sell and Spin A History of Advertising

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Sell and Spin A History of Advertising
English | Size: 573.08 MB
Category: Net: Marketing

From ancient phrases etched in stone to today’s cutting-edge multimedia commercials, selling has always meant grabbing attention," says its narrator, the respected talk-show host Dick Cavett. "The point? Moving the product. The means? Tapping into desire – creating need." From the first known advertisement, a wine shop’s sign from ancient Babylon, to the eve of the high-tech 21st century, Cavett and a host of advertising experts tell the story of not just how advertising became an industry in the first place, but how it became the huge, shape-shifting industry we regard today as both wildly creative yet somehow sinister. [Read more…]

Photigy – Advertising Product Photography (Bundle) with Alex Koloskov

Photigy – Advertising Product Photography (Bundle) with Alex Koloskov
English | Size: 5.6GB
Category: Photography

This is the complete course including both parts with studio work and post production.
This course is a professional product photography course that is based on creating images for use in the advertising world. This type of work is different than just catalog or basic product photography. Here the goal is to create an image that will be used to sell the product.
Most of the time the client will come to you with a concept and you as the photographer must then implement this idea. This means that you will have be well versed on many techniques so as to make this concept into reality. [Read more…]

Karl Taylor – Advertising Product and Still Life Photography Secrets

Karl Taylor – Advertising Product and Still Life Photography Secrets
English | Size: 5.2 GB
Category: CBTs

"Some images are good but some images simply astound people.
In this my most comprehensive pro level training package yet, I’ve dedicated 15 years of my Pro Studio photography secrets and knowledge into more than 10 hours of top-level training. Each chapter reveals something that most pro’s would prefer kept as a closely guarded secret, but I reveal all to help you create cutting edge images that knock the socks off art directors and businesses.
[Read more…]

Killing Lincoln Advertising Campaign

Killing Lincoln Advertising Campaign
English | Size: 570.56 MB
Category: CBTS

In this tutorial, I cover the production and lighting techniques used to bring to life National Geographic Channel’s "Killing Lincoln" advertisements. On this particular assignment, my job as a photographer was to study rough conceptual sketches and translate them into engaging photographs with light, shadow, composition, and expression. I dissect and explain the lighting techniques used in each key photograph step by step. Using toy bobble-heads and miniature lights, my goal was to shrink an otherwise overwhelming setup into bite-sized explanations. [Read more…]

Lynda – Advanced Facebook Advertising

Lynda – Advanced Facebook Advertising
English | Size: 283.93 MB
Category: Lynda

Learn how to leverage the most powerful tools in Facebook and manage large ad campaigns more efficiently. Social media marketing expert Megan Adams shares a new set of advanced, time-saving techniques, such as bulk uploading ad images, using tags to organize campaigns, making campaign-wide changes quickly, and creating hundreds of custom ads on the spot.
[Read more…]